Everybody Pees: Using Humor to Raise Kidney Health Awareness
The US National Kidney Foundation (NKF) has rolled out a humorous and educational campaign to encourage people to take care of their kidneys. The campaign is the organization’s first attempt to motivate people to get their urine screened from a relatable, lighthearted consumer angle. With an animated video entitled ‘Everybody Pees’ plus a dedicated website … Read more